Title41 Steps
Campaign Gatorade
Advertiser PepsiCo Inc.
Brand Gatorade

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PostedApril 2018
Business SectorSubscribers Only
Media Type Others
Chief Creative Officer R...to Fe.....ez Subscribers Only
Creative Director M..k P...rs Subscribers Only
Creative Director D..g M....es Subscribers Only
Copywriter C...s J...s Subscribers Only
Art Director ..n T....rt Subscribers Only
Print Producer D..a M...e Subscribers Only
Managing Director J...co ..g C....sa Subscribers Only
Brand Director R...n M...is Subscribers Only
Brand Manager Br....ny L....en Subscribers Only
Associate Brand Manager E..n M....tt Subscribers Only
Account Group Assistant C...or W....ck Subscribers Only
Executive Project Manager A...e Pa....ko Subscribers Only
Group Planning Director S...t Ma.....er Subscribers Only
Global Planning Director M...in R...s Subscribers Only
Account Planner A....il We.....ub Subscribers Only
Business Affairs Manager L...a D....in Subscribers Only
Associate Business Affairs Manager R..n L...ma Subscribers Only
Talent Payment Coordinator K...n C...ro Subscribers Only
Production Be....er Subscribers Only
Production IL.....ST Subscribers Only

About TBWA\Chiat\Day Los Angeles

We are a cultural engine for 21st-century businesses. We create Disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. We are a full-service marketing and communications agency offering brand strategy, communications planning, search and analytics, digital, social, branding and design, as well as a world-class in-house production studio called Grizzlee. Our partners include Apple, Gatorade, McDonald’s, Intuit Quickbooks, IMAX, Principal, Supercuts, UNIQLO, and more. We are continually growing and evolving in response to fast-moving contemporary culture, the needs of our clients, and a rapidly evolving competitive set.
BORN IN THE WESTAt a time when Madison Avenue was the only place for ad agencies to do business, we opened our doors on the West Coast, and have never looked back. Being on the West Coast has always represented a pioneering and optimistic outlook, and now allows us to connect with the tech culture that stretches from LA to SF to Seattle and is influencing the way the world works.
LOCATE AND INVOLVEThis is how we describe our role in working with brands. It’s important for us to understand the purpose each of our brands has in the world, the emotional spaces they occupy in people’s hearts and minds, and how they play a role in their lives. Once we understand where they live, then we think about how we can continue to involve them in contemporary culture. 

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