TitleApril weather
BriefThe Iconic Weather Forecast used real-time data to offer the nation live information about the weather, as well as a 5-day forecast, on large digital screens across the country.The iconic McDonald’s menu became universal weather symbols displayed in a bold, simple way. The McDonald's menu is so instantly recognisable that its icons could be turned into weather symbols for this fun digital outdoor piece, which drew on real-time data to deliver the relevant images.
Agency
Campaign The Iconic Weather Forecast By McDonald's
Advertiser McDonald's
Brand McDonald's

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Media Type Outdoor/Out of Home
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