TitleWhat's Your Next First?
Agency
Campaign What's Your Next First?
Advertiser Canon Inc.
Brand Canon

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Sound
Marketing Director ..e Bo.....ce Subscribers Only
Director Strategy S...e Do.....on Subscribers Only
Managing Director A...ew P...e Subscribers Only
Executive Creative Director D...en B...es Subscribers Only
Creative Director D...d Ma.....an Subscribers Only
Creative Director ..n ..x Subscribers Only
Creative Team N..k Sh....rd Subscribers Only
Creative Team ..m W...er Subscribers Only
Production Company M...an Subscribers Only
Sound ..m R...on Subscribers Only

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VCCP prides itself on creating innovative and exciting advertising that transforms the fortunes of clients. 
For example, they helped O2 become market leaders within three years of launching. And once they started working with easyJet, their share price flew up from £4 to £14. 
VCCP has a motto: It only works if it all works. This means they can involve themselves in far more than just advertising. With a thorough understanding of each client's business, VCCP can challenge what's around it, and then transform it. 
With a desire to challenge the bad habits of the big global agencies, the agency is motivated by the belief that they can create a better type of agency - for the people who work there and the clients they serve. 
VCCP is the challenger network for challenger clients.

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Ashleigh Herron is originally from Northern Ireland and worked as a full-time nurse for 6 years before moving to Healthcare Communications, joining VCCP Health in 2018. Not wanting to give up her registration, she remains a practicing nurse doing at least a shift a month which helps her stay up to date and gain valuable insights for our clients. 

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