TitleAuchan Waaoh
Campaign Auchan Agit
Advertiser Groupe Auchan SA
Brand Auchan

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About Serviceplan France

Serviceplan France est une filiale du premier groupe indépendant européen de communication Serviceplan. Ses principaux clients sont Andros, Biogaran, BMW, Cassegrain, Bonne Maman, Danone, Eléphant Bleu, Groupe Heineken (Affligem, Desperados, Fischer, Edelweiss), Logis, Mamie Nova, Matines, Groupe Swania, Urgo, Pick Up ! (Bahlsen), Voyageprivé.com, Western Union … Serviceplan France rassemble 215 collaborateurs et représente un CA de 34 Millions d’euros. En 25 ans d’existence, l’agence a toujours connu un rythme de croissance continue. Elle est également présente à Lyon, dirigée par Carole Giroud. Le 13 octobre 2015, l’agence française Dufresne-Corrigan-Scarlett est devenue Serviceplan Paris.
L’agence de publicité Serviceplan Paris, l’agence média Mediaplus, l’agence digitale Plan.Net, la plateforme de production print et digital Serviceplan Solutions sont réunies au sein de la Maison de la Communication - 114 rue Chaptal I 92300 Levallois-Perret I France T. + 33 (0)1 47 58 12 58.
Créé en Allemagne (Münich) en 1970, Serviceplan Group est présent dans 25 pays et emploie plus de 4100 personnes à travers le monde qui partagent tous la même philosophie : « Building Best Brands ». 

Latest News

Serviceplan Group Pushes the Establishment of ‘House of Communication” in France Under the New Leadership of Carole Giroud

Serviceplan Group, Europe's leading independent communication group, announces the appointment of Carole Giroud as the Managing Director of its French “House of Communication”. The “House of Communication” is the home of the core Serviceplan Group brands; Serviceplan, Mediaplus, Plan.Net and Solutions. The goal is
to further build up and establish the highly integrated offering of the “House of Communication” in the French market, under the expert guidance of Carole Giroud as newly appointed Managing Director.
With the appointment of Carole Giroud as Managing Director of the French House of Communication, Serviceplan Group enters a new stage in the building of Serviceplan Group’s profile in France. In order to successfully complete this new phase of development, Carole Giroud, who founded and led the Serviceplan Lyon agency to success, has been entrusted with the management of the Serviceplan Group’s French House of Communication company, succeeding Alain Roussel.
The agency has recently reorganized itself in order to strengthen the different pillars of its offering: creative and content (Serviceplan), media, studies and data (Mediaplus), experience and technology (Plan.Net) as well as print and digital production (Solutions). The managers of these units, all partners involved in the common success, continue to sit on the board of the agency led by Carole Giroud: Stéphane Perrot, Marion Dolbeau, Pierre-Emmanuel Muller and Luc Didelot. 

Marion Dolbeau, Carole Giroud, Luc Didelot

Stéphane Perrot, Pierre-Emmanuel Muller 

Markus Noder, CEO of Serviceplan International commented: “I’m very happy that Carole Giroud will take over the leadership of the House of Communication in France. She is a trusted partner and a great leader. Together with the Management team we will establish the highly integrated offer of the House of Communication in the very important French market”.

Carole Giroud, Managing Director of the House of Communication France added: “I look forward to establishing and promoting the concept of “House of Communication” in France. Thanks to the teams in place and an agile organization, our company is now ready to respond in a fully integrated way to all the communication issues faced by our clients, however complex they may be. As part of Serviceplan Group, a powerful independent international network, we are also able to help our clients meet global challenges and establish themselves as strong brands in their markets. A promise we make to them every day through our
commitment: "Building Best Brands". 

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