TitlePerspectives (2mn)
BriefIn Argentina six out of 10 high school students are victims of cyberbullying. But parents and teachers don't always see it. So the agency developed an interactive, fully synchronized double-sided film for mobile phones. The film shows a suffering student. By turning the screen 180º, the cyberbullying incidents behind their distress are revealed.
Agency
Campaign Cyberbullying
Advertiser Movistar
Brand Movistar

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PostedNovember 2018
Business SectorSubscribers Only
StorySubscribers Only
Media Type Mobile Advertising
Advertising Manager R...na Ma....ez Ba....ta Subscribers Only
Advertising Manager Al....ra O...n Subscribers Only
Advertising Manager Fl.....ia Pa....ni Subscribers Only
Advertising Manager Ag....na Ipa......rre Subscribers Only
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Copywriter N....as De.....lle Subscribers Only
Art Director Fr.....co Ce....ti Subscribers Only
Executive Creative Director Se.....an Ta....ga Subscribers Only
Executive Creative Director D..y M....er Subscribers Only
Account Executive P...a T...es Subscribers Only
Project Manager B....ara L...ue Subscribers Only
Client Services Director F....na An.....li Subscribers Only
Client Services Director Subscribers Only
Creative Director M...as M...ty Subscribers Only
Creative Director J..n C...o Subscribers Only
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Production Company LA....EA S... Subscribers Only
Director M...in D...zo Subscribers Only
Director of Photography (DOP) D...el O...ga Subscribers Only
Production Company Producer M...o P....io Subscribers Only
Executive Producer J..e A...l Subscribers Only
Executive Producer A...an A...ni Subscribers Only
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