TitleNational Parks of Ukraine: Encoded Identity
BriefThere are 86 national parks in Ukraine. Different flora, fauna, landscapes and water features make each one unique. How to give them a cohesive identity while also setting them apart? A single logo wouldn’t be enough. Instead, a different version was created for each park, using elements that represent its most prominent natural features…and united by a graphic look that all Ukrainians could relate to: traditional embroidery.
Agency
Campaign National Parks of Ukraine: Encoded Identity
Advertiser Terra Incognita
Brand Terra Incognita Ukrainian adventure and ecotourism association

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

PostedNovember 2018
Business SectorSubscribers Only
StorySubscribers Only
Media Type Packaging, Branding & Design
Creative Director K...a Sc.....er Subscribers Only
Copywriter P...ip H...a Subscribers Only
Art Director A...ey Te.....nyk Subscribers Only
Account Director A...a Or.....aya Subscribers Only
Designer K...ia B...ur Subscribers Only

Related Ads

Latest Ads