TitleAudience Au Roi
BriefFor the launch of the third season of its TV show Versailles, Canal + wanted to know what the real Louis XIV would have thought of the series. However, as the Sun King died in 1715, he had to be brought back to life artificially. Based on the king's health record and myriad other sources of information, his voice was recreated using AI. The reincarnated Louis XIV was then able to discuss the series with a history buff and a tech influencer.
Agency
Campaign Audience Au Roi
Advertiser Canal +
Brand Versailles

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PostedNovember 2018
Business SectorSubscribers Only
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