TitleThe Sneaky Pillar
BriefHave you noticed? Car park pillars can sneak up on your vehicle when you least expect it! Luckily, with DNB Insurance, you can now dent your car once a year without impacting your no-claims bonus. To announce the good news, a "sneaky" remote controlled pillar was installed in a busy car park. The fun was filmed as the moving pillar baffled drivers. When they took a closer look at the pillar, the message from the insurer was revealed. And of course the online film spread the word.
Agency
Campaign The Sneaky Pillar
Advertiser DNB
Brand DNB Car insurance

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PostedNovember 2018
Business SectorSubscribers Only
StorySubscribers Only
ProblemSubscribers Only
Media Type Web Film
Copywriter Ca....ne R..s Subscribers Only
Art Director Subscribers Only
Director J...b M...y Subscribers Only
Photographer D...el Vo....im Subscribers Only
Production Company B...n ..L Subscribers Only
Production Company Producer M...e L....er Subscribers Only
Production Company Producer Subscribers Only
Agency Producer Kr....na S...en Subscribers Only
Agency Producer A..e E...n Subscribers Only
R....ka T...e Subscribers Only
Designer J...e G...ti Subscribers Only

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