TitleClock
BriefThe campaign's two pieces, "The Clock" and "The Jewel", play with the tropes of luxury advertising to place Ikea products in unexpected settings. The over-the-top artiness of each spot gives way to a funny reveal at the end, when an incongruous newcomer points out the item of Ikea furniture integrated perfectly into all the glamour.
Agency
Campaign Luxury living rooms
Advertiser IKEA
Brand Living rooms

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PostedNovember 2018
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television
Chief Creative Officer M...ca M..o Subscribers Only
Executive Creative Director R...el Ma....nez Subscribers Only
Executive Creative Director ..n L...n Subscribers Only
Copywriter M...ca M..o Subscribers Only
Copywriter M...ín Sub......aux Subscribers Only
Art Director R...el Ma....nez Subscribers Only
Art Director Subscribers Only
Production Company B..R F...s Subscribers Only
Director A....do .o Subscribers Only
Agency Producer M...in B...in Subscribers Only
Account Management Team J...er P....al Subscribers Only
Account Management Team E...a Ro.....ez Subscribers Only
Account Management Team Al.....ra S...ra Subscribers Only
Post Production M...e Subscribers Only

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