Campaign Frekkel - Staatsloterij
Advertiser Staatsloterij
Brand Staatsloterij

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Media Type Television
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Post Production B...nX Subscribers Only
Director M...in W...er Subscribers Only
Director of Photography (DOP) G...n Sp.....ert Subscribers Only
Producer Ca....en Ev.....jk Subscribers Only
Executive Producer W...em ..s Subscribers Only
Editor R...us Git.......sen Subscribers Only
Music J...it Kl....en Subscribers Only

About CZAR Amsterdam

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Deal with the dark, just follow the white rabbit; an enchanting film for Ikea

Once again director Floris Kingma (Czar Amsterdam), Havas Lemz and Ikea partnered up, this time to bring seasonal enlightenment in these dark and gloomy days.
The protagonist – a young girl - magically takes you through a variety of scenes, cleverly glued together with in-camera trickery. On the way, the wonderful poetic voice-over takes you along an ingenious metaphor related to inner happiness. A useful insight to deal with the winter blues, because a change of scenery does give energy, doesn’t it? 

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