We believe that culture is one of our most important assets and the foundation of our success. Our agency culture is built upon “The 5 P’s”: Purpose, People, Product, Partners and Profits.
At Circus, we have a clear Purpose: partner with our clients to develop high-impact ideas, strategies and content that win in the attention economy.
This clear Purpose allows us to attract the right People;
With the right People, we can produce great Product;
Great creative product attracts great Partners;
And this leads to a Profitable business.
Our Values & Competitive Advantages: Consumer-First, Multicultural, Emotions Driven By Data
We value the importance of data, transparency, pushing the status quo in creative and the integrity of speaking in an authentic way to multicultural communities. We're always looking for partners that allow us to do what we do best:
1) Act consumer-first;
2) Be multicultural; and
3) Develop smart creative that is born from “Emotions Driven by Data”…because we understand that as humans, we are not always driven by rational decisions.
In summary, we believe our competitive advantages include our:
Agile “one office” micro-network across eight locations worldwide
Deep multicultural experience that allows us to execute hyperlocal creative ideas
Fully integrated digital expertise
Flexibility and creative approach modeled in our “Curiosity Ring”
Real results for our clients, from changing brand perceptions to increasing sales