TitleUnited Nations Global Design System X Covid-19
Campaign United Nations Global Design System X Covid-19
Advertiser The United Nations
Brand United Nations

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PostedJune 2021
Business SectorSubscribers Only
Media Type Corporate/Brand Identity
Chief Creative Officer R...to Fe.....ez Subscribers Only
Chief Creative Officer P..l R....on Subscribers Only
Designer B...o R...lo Subscribers Only
Designer G....el M....es Subscribers Only
Designer E..c B....ez Subscribers Only
Illustrator B...o R...lo Subscribers Only
Illustrator G....el M....es Subscribers Only
Global Chief Creative Officer C...s G....tt Subscribers Only
Head of Art and Design B...o R...lo Subscribers Only

About TBWA\Chiat\Day Los Angeles

We are a cultural engine for 21st-century businesses. We create Disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. We are a full-service marketing and communications agency offering brand strategy, communications planning, search and analytics, digital, social, branding and design, as well as a world-class in-house production studio called Grizzlee. Our partners include Apple, Gatorade, McDonald’s, Intuit Quickbooks, IMAX, Principal, Supercuts, UNIQLO, and more. We are continually growing and evolving in response to fast-moving contemporary culture, the needs of our clients, and a rapidly evolving competitive set.
BORN IN THE WESTAt a time when Madison Avenue was the only place for ad agencies to do business, we opened our doors on the West Coast, and have never looked back. Being on the West Coast has always represented a pioneering and optimistic outlook, and now allows us to connect with the tech culture that stretches from LA to SF to Seattle and is influencing the way the world works.
LOCATE AND INVOLVEThis is how we describe our role in working with brands. It’s important for us to understand the purpose each of our brands has in the world, the emotional spaces they occupy in people’s hearts and minds, and how they play a role in their lives. Once we understand where they live, then we think about how we can continue to involve them in contemporary culture. 

Latest News


LOS ANGELES, Calif. - July 28, 2021 - TBWA\Chiat\Day Los Angeles today announced the arrivals of Wayne Hempe as Chief Financial Officer, joining from TBWA’s Nissan United, and Courtney Nelson as Managing Director, coming from Wieden+Kennedy Portland. The agency also announced Sheri Thorburn’s promotion to Chief Talent Officer.

With more than 100 new hires in 2021 alone, TBWA\Chiat\Day LA has experienced a significant surge, fueled by organic growth, recent new business wins and the investment in key areas across the agency from a capabilities, talent and diversity perspective. Hempe, Nelson and Thorburn round out the agency’s executive leadership team, working alongside Chief Executive Officer Erin Riley, Chief Strategy Officer Jen Costello and Chief Creative Officer Renato Fernandez.

“Wayne and Courtney have exceptional experience and big hearts. I am confident this powerful combination added to an already deep bench of agency leaders will further accelerate our momentum while also enriching our culture,” said Riley.

With a finance career spanning more than 23 years, Hempe spent 14 years within the TBWA collective, previously holding senior leadership positions at Nissan United, TBWA\Worldwide, TBWA\South Africa and TBWA\NEBOKO in Amsterdam, a testament to the company’s commitment to talent mobility and advancement. Most recently, Hempe served as VP, Finance at TBWA’s Nissan United North America. In his new role as CFO, Hempe will be integral in developing its business plans for growth and will be in charge of the agency’s overall financial performance and client and other stakeholder negotiations. With a passion for people, Hempe will also be involved in agency culture and DEI initiatives.

“I have always admired Chiat\Day LA and am thrilled to join the team during this exciting time in their journey,” said Hempe. “I am passionate about creating an environment where we nurture our people to deliver the best product to our clients, moving us from success to significance amongst our peers.”

Nelson comes to TBWA\Chiat\Day LA having spent more than a decade at Wieden+Kennedy Portland, rising through the ranks to Global Group Brand Director, creating impactful campaigns for brands including Nike, Levi’s, Instagram, P&G, Trolli, Secret Deodorant, and TurboTax, among others. The move marks a return to Chiat, as she previously worked at TBWA\Chiat\Day from 2005 to 2008. Throughout her 22-year career she has spent time at other leading agencies, including Goodby Silverstein & Partners and Deutsch. As Managing Director, Nelson will oversee operations, brand and business management and production to streamline the agency’s systems as it continues to be in growth mode.

“Chiat\Day LA has always been a creative powerhouse. It’s a part of its DNA,” said Nelson. “What drew me back again was leadership’s commitment to driving creative excellence in a way that is fueled by empathy and transparency. That combination is a rarity in our industry and it’s a passion point of mine. I look forward to doing my part to help write the agency’s next chapter.”

Thorburn joined the Chiat\Day LA in 2017 and has been integral in the development of training programs including “Disrupting Recruiting” to eliminate unconscious bias in the hiring process, established affinity groups, hiring key positions, and implemented performance management systems to nurture and retain talent. As part of the leadership team, Thorburn has been instrumental in implementing diversity, equity and inclusion efforts throughout the agency. Her leadership approach rooted in trust and transparency has continued to transform and shape the agency’s unique culture offering.

Added Riley, “Sheri is the most dimensional talent partner I have ever experienced, perfectly balancing empathy with analytical rigor. She is a strategic force, a human force, and a cultural force within the agency. She has elevated the discipline and has been instrumental in igniting the agency’s growth, and ensuring we’ve got best in class, diverse talent to respond to it.” 

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