TitleMore to Explore 2
Campaign More to Explore
Advertiser Perfetti Van Melle
Brand Chupa Chups

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Media Type Print
Chief Creative Officer Al.....er S...ll Subscribers Only
Global Head of Art M....el W..k Subscribers Only
Art Director Mi......lga S....ta Subscribers Only
Managing Partner F....an K...tz Subscribers Only
Photography / Illustration Il....on ..I S...io Subscribers Only
Marketing Director N...la W...s Subscribers Only

About Serviceplan Group

The Serviceplan Group is the largest independent and most diversified owner and partner-managed agency group globally. Our offices are located across the globe, offering specialized services to make international and national brands successful. Our unique concept “House of Communication” is an integrated agency model, combining all relevant disciplines under one roof - whether they are brand strategists, creative professionals, media or online specialists, designers, dialogue, content or CRM experts, business analysists, market researchers, PR consultants or sales specialists.
By the mid-90s, Serviceplan had become the first communication agency to venture into the growing online market and also had adjusted to the requirements of the future in the area of media: today, the additional corporate brands within the Group – Plan.Net & Mediaplus – also rank among the market leaders in their respective competitive environments.
This precise interplay between the various specialist agencies in matters of creation, technology and media makes us the leading agency group for innovative communication. In order to guarantee outstanding performance in the execution of its campaigns, Serviceplan is represented with own offices in all significant economic areas in Europe, North America, the Middle East and Asia. Together, all Serviceplan companies currently have more than 5,500 employees whose work regularly wins awards at national and international creative competitions. 

Latest News

Great results at One Show and ADC for Serviceplan Group



Serviceplan Group have enjoyed great success at the One Show and ADC.

At the ADC 102nd Annual awards, Serviceplan won Best of Discipline in the Product Design discipline for Dot. Inc. Dot Pad. The first smart tactile graphics display. Dot Pad also won a Fusion Cube for Serviceplan Innovatoin and Serviceplan Korea, and Dot Pad was awarded 2 Gold and 1 Silver award. Also at ADC, PENNY ‘The Rift’ won 1 Gold, 2 Bronze and 2 Merit, and AROYA ‘Freedom Grams’ won 1 Silver and 1 Bronze.

Chupa Chups XXL - More to explore, Chupa Chups won 1 Bronze and 1 Merit, and Dot Go. The first object interaction app for the visually impaired, won 1 Merit.

At The One Show, Dot Pad. The first smart tactile graphics display, won 3 Gold, 2 Silver, 1 Bronze and 1 Merit, while Dot Go. The first object interaction app for the visually impaired, won 1 Gold, 1 Silver, 1 Bronze and 1 Merit. Also at The One Show, PENNY ‘The Rift’ was awarded 2 Silver, 2 Bronze and 2 Merit. Pereira O’Dell’s ‘90
Minutes of Air Conditioning’ for MIDEA won 1 Gold and 1 Merit. And AROYA ‘Freedom Grams’ won 4 Merits, while 2 Merits were given to Chupa Chups XXL - More to explore, Chupa Chups, and The New House of Communication, Serviceplan Group also picked up 2 Merits, with 1 Merit going to Serviceplan Suisse’s ‘Antique GIFs’ for Book Fair Zurich.

After The One Show and ACD Global, Serviceplan Group is currently the highest ranking Independent Network, while Serviceplan Korea is ranked first Independent Agency, Asia, and Serviceplan Germany currently takes top ranking as Independent Agency, Europe.

Alexander Schill, Global Chief Creative Officer, Serviceplan Group says: “The One Show and ADC Global results combined, mean that Serviceplan Group are currently ranked Independent Agency Network of the Year, whilst also naming Serviceplan Germany Independent Agency, Europe and Serviceplan Korea Independent Agency, Asia. This is an amazing achievement that myself and my colleagues in Europe and Asia are really proud of. “ 

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