E*TRADE - "Astronauts"

MullenLowe New York

MullenLowe New York New York, United States

Awards

3205

Brand: E*TRADE
Country: United States

Advertiser: Morgan Stanley

Title	Astronauts
Agency	MullenLowe New York
Campaign	Astronauts
Advertiser	Morgan Stanley
Brand	E*TRADE
Want to see all the credits ? this content is for subscribers only Subscribe and get unlimited access. Be inspired by the best creative work from around the world. Subscribe Already a Subscriber ? Log In
Posted	July 2022
Business Sector	Subscribers Only
Media Type	Television
Length	30 seconds
Executive Creative Director	R...rd V...ro Subscribers Only
Executive Creative Director	..m Va.....no Subscribers Only
Group Creative Director	R..h S...er Subscribers Only
Group Creative Director	Z..k M...a Subscribers Only
Associate Creative Director	S...on P..k Subscribers Only
Associate Creative Director/Copywriter	A...e B...on Subscribers Only
Executive Director of Integrated Production	L..a S...en Subscribers Only
Executive Producer	G....an B...n Subscribers Only
Producer	..m Re.....in Subscribers Only
Creative Manager	O...ia S...a Subscribers Only
Group Account Director	R..n M...u Subscribers Only
Group Account Director	Mi....ll W...on Subscribers Only
Account Director	R...to B....sa Subscribers Only
Account Director	R....do L..l Subscribers Only
Senior Account Executive	H...y Mu....re Subscribers Only
Head of Strategy	J...y G..d Subscribers Only
Strategy Director, Social	J...e Cu......son Subscribers Only
Senior Strategist	H...er K...y Subscribers Only
Project Manager Supervisor	K...e H...on Subscribers Only

About MullenLowe New York

Lowe believes the greatest service we can render a client is the power of a High Value Idea. High Value Ideas are based on a profound understanding of the problem. They are brilliant, long lasting, enduring and persuasive in all media. These ideas are marketing assets capable of crossing cultural, physical and media boundaries and have profound economic value for our clients. Some examples of the High Value Ideas we have created with our clients include: Johnson & Johnson- Having a Baby Changes Everything, Milk- The Milk Mustache, and Stella Artois- Worth Any Sacrifice. Our clients include many important global marketers, such as Unilever and Johnson & Johnson. Our US client base is equally stellar, including Sharp, XM, Milk, Perdue and more. Lowe NY is one of the cornerstones of Lowe Worldwide, a full-service marketing communications agency with over 180 offices in 80 countries.

Latest News

MLB teams are placing cardboard cutouts of loyal fans in ballpark stands to keep the spirit of the game alive this season during Covid-19 restrictions. One MLB and Marlins superfan, Joaquin Oliver, has been spotted as a cutout at 14 different ballparks* this season as part of Change the Ref.

This is the only way he’ll be able to attend a game ever again; Joaquin was a victim of the Parkland shooting at Stoneman Douglas High School, the deadliest school shooting in our nation’s history.

Joaquin’s parents, Manuel and Patricia Oliver are committed to keeping Joaquin’s memory - and his love of the game – alive and are sending a powerful message by purchasing cardboard cutouts at ballparks across the country to highlight victims of gun violence. In the two years since Parkland, there have been 83 additional school shootings and zero changes to federal gun laws. With 83 strikes and no outs, it’s time to vote the politicians who don’t enact new federal gun laws, out.

The effort, called #CutOutTheBullshit even sparked interest from Oakland Athletics pitcher Jesus Luzardo who paid his respects at Joaquin’s cutout in the ballpark and shared on Twitter.