TitleFrom Today to Tomorrow 3
Campaign From Today to Tomorrow
Advertiser Hyundai Motor Company
Brand Hyundai

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
PhilosophySubscribers Only
Media Type Television
Chief Creative Officer G....el M...ar Subscribers Only
Executive Creative Director R....do W...f Subscribers Only
Creative Director S....ey ..i Subscribers Only
Associate Creative Director W...ek K....ik Subscribers Only
Creative Director I..r Ka.....v
 Subscribers Only
Art Director S...on S...a Me....os Subscribers Only
Copywriter A....nio N..o ... Subscribers Only
Art Director G....alo Ma....ho Subscribers Only
Art Director E...a M...n Subscribers Only
Copywriter C...a ..n H....ze Subscribers Only
Chief Operating Officer (COO) Jo....an H..l Subscribers Only
Business Director B...rn W...e Subscribers Only
Account Director S..n K....er Subscribers Only
Account Manager L...ie K...r Subscribers Only
Account Manager I..k T...l Subscribers Only
Account Manager I...aq S....ni Subscribers Only
Account Manager S...na Ra.....ia Subscribers Only
Head of Production F...an B..z Subscribers Only
Agency Producer J....en J...en Subscribers Only
Art Buyer K...la Ko....ng Subscribers Only
Strategy Director S...ia G....er Subscribers Only
Planning Director A..a No.....tto Subscribers Only
Strategist S...na Me....ti Subscribers Only
Strategist I...ia Tr....so Subscribers Only
Production Company Za.....erg Pr......ons Subscribers Only
Director D...an L....rz Subscribers Only
Director D...el T..z Subscribers Only
Director of Photography (DOP) Ch.....phe Co....te Subscribers Only
2nd Unit Director of Photography (DOP) P...al R...nd Subscribers Only
Executive Producer Fr....ik P....nk Subscribers Only
Producer U...ch K...s Subscribers Only
Producer N..a I..s Subscribers Only
Editor Be....in E...up Subscribers Only
Editor S...n Kl.....tz Subscribers Only
Editor Se.....an St....ls Subscribers Only
Production Designer R..o Fe.....ez Si....di Subscribers Only
VFX / CGI p...c Subscribers Only
VFX Producer L..n G..f Subscribers Only
On Set VFX Supervisor ..n H...el Subscribers Only
Music 2..I M...c Subscribers Only
Sound Studio K...tz S....os Subscribers Only
Sound Engineer S...an K...tz Subscribers Only
Photographer D..e H..l Subscribers Only
Photo Production Company S...a Pr......ons Subscribers Only
Photo Post-Production R...M G..h Subscribers Only

About INNOCEAN Berlin

If Berlin is an island in Germany, Innocean BLN is an island within the island. And that's because we have the most international crew per capita in town, an edge that is utterly reflected in our work. From clients ranging from Kia and Hyundai to Anne Frank House and Manscaped, this 90 people crew has Broken English as a common denomitor, and a hunger for birthing outstanding ideas for our clients as the only compass. No wonder we've help build business while, at the same time, pick up tons of heavy metal along the way - including D&AD Yellow Pencils, Cannes Lions' Golds, and a series of Grand Prix at Eurobest. 

Latest News

Kia launches new EV9 in Europe with “Open a World of Possibilities” campaign, by Innocean Berlin

To launch their new EV9 in Europe, Kia takes a leap into a metaphoric world to demonstrate how the brand’s latest SUV will open a world of possibilities for the way we move.

Together with multi award-winning commercial director Fredrik Bond, DoP Adolpho Veloso, MJZ, Tony Petersen Films, and Innocean Berlin, Kia further strengthens its position as a leader of electric mobility through its range of ground-breaking technologies.

Describing the rationale behind the “Open a world of possibilities” concept and striking campaign visuals, Gabriel Mattar, European CCO of Innocean Worldwide, says:

“With this launch we wanted to create a campaign that was as striking, memorable, and unique as the Kia EV9 itself. It’s our ongoing mission to position Kia as a technology brand. A brand which works tirelessly to stay ahead of the competition and create innovative products and services that open new possibilities for consumers, and in turn, liberate their mobility. I’m proud to say that, throughout every asset of this campaign, we have not missed that opportunity.”

David Hilbert, Marketing Director of Kia Europe adds:

“This campaign by Innocean Berlin is a demonstration of our brand mindset which has been brought to life through our latest and most innovative product – the Kia EV9. It’s a reminder of how Kia consistently pushes boundaries, across the board, in order to shine a light on new sources of inspiration.”

The “Open a World of Possibilities” campaign’s hero TVC follows a couple who escape the confines of their garage by pushing its walls to reveal a wide open, magical expanse that’s just waiting to be explored – a metaphor for how the EV9’s technology and bold design have been developed to liberate us from the mundane.

Post production house, Chemistry, masterfully aided the film’s breath-taking visuals, The garage’s architecture and movable walls were all physically built, pushed, and shot without the use of special effects, to show how overcoming boundaries is no easy feat. Post-production house Chemistry worked on the film’s breathtaking visual effects beyond the garage walls.

Renowned photographer David Daub created a series of images which tap into the newfound freedom that the EV9 delivers. The campaign was created in conjunction with media agency, Havas Media Networks.

The Kia EV9 campaign launches in markets throughout Europe in October on channels including digital media, TV, print, OOH and social media content. 

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