| Title | Safely Feel The Real World |
| Brief | Volvo / Durex “Safety feel the real world” Durex 001 collaborated with Volvo XC40 to co-release a short film. Colored in signature Durex 001 colors (black and gold), the animation follows a couple who wakeup from a VR simulated dream and escape to a safe reality on “001 Island.” In the visual narrative between the two brands, safety is a sexy and apparent benefit, one that allows us to approach intimacy and embrace reality. At the most critical moment in this film, In a very original way, a glass-like stomach and a metal esophagus are used to emphasize Volvo’s strong four-wheel drive, ground grip and other safety features. |
| Agency | The Nine Shanghai |
| Campaign | Safely Feel The Real World |
| Advertiser | Volvo |
| Brand | Durex 001 & Volvo XC40 |
| Posted | November 2022 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Web Film |
| Entrant Company | A...r Sh....ai &...; ..e N..e Sh....ai Subscribers Only |
| Director | J..y X...g Subscribers Only |
| Chief Creative Officer | A...r ..u Subscribers Only |
| Art Director | J..y X...g Subscribers Only |
| CGI | Pa.....on ..b Subscribers Only |
| Music | ..n Subscribers Only |
| Music Mix | S...e S...i Subscribers Only |
| TC | N..e . C...r S...io Subscribers Only |
| Producer | S..i ..u Subscribers Only |
| Entrant Company | A...r Sh....ai &...; ..e N..e Sh....ai Subscribers Only |
| Director | J..y X...g Subscribers Only |
| Chief Creative Officer | A...r ..u Subscribers Only |
| Art Director | J..y X...g Subscribers Only |
| CGI | Pa.....on ..b Subscribers Only |
| Music | ..n Subscribers Only |
| Music Mix | S...e S...i Subscribers Only |
| TC | N..e . C...r S...io Subscribers Only |
| Producer | S..i ..u Subscribers Only |
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