TitleFaster than a Train
BriefOrava is a tiny region in the north of Slovakia. It is famous for classical Slovak tourism attractions such as folk art or cheese products. But there is one more element that makes the region absolutely special. Oravka train - one of the slowest-moving trains in Slovakia. We desiced to promote Orava in a somewhat unconventional way and created Faster than a Train. A unique event with simple rules: to hop on bicycle and set off from the starting station and arrive atthe final stop before the train does. The ingenious idea as well as the growing phenomenon of cycling immediately sparked huge interest.
Campaign Faster than a Train
Advertiser Regional Tourism Organisation Klaster Orava
Brand Regional Tourism Organisation Klaster Orava

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PostedNovember 2022
Business SectorSubscribers Only
StorySubscribers Only
Media Type Case Study
Creative Director M...�š K..s Subscribers Only
Creative Director A..m M...�an Subscribers Only
Art Director M...al H...or Subscribers Only
Production Manager J...j F...ko Subscribers Only
Social Media Specialists ..a F....ová Subscribers Only
Photography R...n O..š Subscribers Only
Movie Director M...in G...a Subscribers Only
Camera O...er Z....ava Subscribers Only

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