TitleFAQ YOU - An educational Revolution
BriefSex education in Germany is very outdated. It is also dependent on a bureaucracy that makes changes hard – and quick changes impossible.FAQ YOU solved this problem. By going a different way with their eponymous book that answered teenager’s most frequently asked questions about sex and love, and then going online with an innovative website: faqyou.com. Both have been a success amongst teens, and the associated TikTok channel is now up to a reach of 6 million people.Soon the German Ministry of Health asked if FAQ YOU wanted to collaborate on an e-learning platform. And today, hundreds of schools and hundreds of thousands of students are using their platform – and new ones are joining them every day.FAQ YOU achieved radical changes in a record time with these projects. They showed teenagers that they deserve better – and gave them the sex education they have been asking for.
Agency
Campaign FAQ YOU - A educational Revolution
Advertiser Ohhh! foundation
Brand FAQ YOU

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PostedNovember 2022
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