| Title | Sell your skin |
| Brief | To remind Norwegians about good sun habits, we made ads and placed them on the most visible and relevant place we could think of: the skin.With the campaign “Sell your skin to the Norwegian Cancer Society”, we made the target group’s skin our medium, by buying it from them.On this unconventional ad space, we placed temporary tattoos with motives based on sun protection advice from the Norwegian Cancer Society. The copy on the tattoos were based on old norwegians sayings, cultural references and play on words. |
| Agency | We Are Live |
| Campaign | Sell your skin |
| Advertiser | The Norwegian Cancer Society |
| Brand | Norwegian Cancer Society |
| Posted | November 2022 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Case Study |
| Entrant Company | ..L Subscribers Only |
| Creative | F....ik B...rn Subscribers Only |
| Creative | S...n F....er Subscribers Only |
| Creative | Kr....an Ha....nd Subscribers Only |
| Creative | ..a N....en Subscribers Only |
| Creative | A..a Jo....en Subscribers Only |
| Creative | H...a We....am Subscribers Only |
| Creative | D...el E...er Subscribers Only |
| Creative | Ch.....an L....ik Subscribers Only |
| Content Manager | M....ne Gu......sen Subscribers Only |
| Content Creator | P...er E....in K....en Subscribers Only |
| Content Creator | E...ra P...c Subscribers Only |
| Account Manager | A....as B...en Subscribers Only |
| Graphic Design | Kr....ne G....im Subscribers Only |
| Project Manager | El.....th V..r Au....im Subscribers Only |
| Creative | C...er E....en Subscribers Only |
| Creative | E...r B...al Subscribers Only |
| Content Creator | L..a Ma....de Do....ue Subscribers Only |
| Producer | S...e B....dmo Subscribers Only |
| Content Creator | E...k K....en Subscribers Only |
| Graphic Design | K..a I...s Subscribers Only |
| Graphic Design | S...n H...en Subscribers Only |
| Graphic Design | E...n D...n Subscribers Only |
| Project Coordinator | E...e H....erg Subscribers Only |
| Project Coordinator | T...as B....hen Subscribers Only |
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