TitleBrama Wine
BriefOnce glorious Bessarabia, today only few people associate this region with wine. We had to open the gates of oblivion and show Ukraine and the world a new wine that preserves the glorious traditions. Brama in Ukrainian means large gates, often in castles. Khotyn Castle is the most famous castle in Western Ukraine. We had to open its Brama.Brama opens a story. Wine tells it.We developed a logo in a shape of a gate. The innovative label is designed so that the gate "opens the view" of historical maps and photographs depicted on the reverse side. We created a paper for labels from the fallen grape leaves of the same season, grapes of which became the basis of bottled wine. The basic colours of the brand - red and white - are about the wine and the colour of the brick from which the fortress was built. The gate in a holistic design system becomes a symbol of openness and hospitality of the region and tells tasters the history of the region.
Agency
Campaign Brama Wine
Advertiser Brama Wine
Brand Brama Wine

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PostedNovember 2022
Business SectorSubscribers Only
StorySubscribers Only
Media Type Packaging, Branding & Design
Entrant Company P....en Subscribers Only
Head of Strategy Ya....av V...id Subscribers Only
Art Director I...a P....va Subscribers Only
Graphic Designer Vl.....av Ka....ky Subscribers Only
Account Manager A...na Go....ts Subscribers Only
Account Manager An.....ia Is.....ko Subscribers Only

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