| Title | Alicia's story, gaining freedom through technology |
| Brief | Through the film's empathetic tone and emotional sensibility, together with its slowly unfolding narrative, Spoon was able to put the human subject front and centre. The technology finds its place as a subtle, background extra. For Microsoft, the concept works well and fits with the company's mission "to empower every person and every organization on the planet to achieve more." |
| Agency |
SPOON
|
| Campaign |
Alicia's story, gaining freedom through technology
|
| Advertiser |
Microsoft
|
| Brand |
Microsoft
|
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| Posted | November 2022 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type |
Web Film
|
| Client Director |
M...em ..n B...n Subscribers Only
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| Project Manager |
J....na D...in Subscribers Only
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| Creative Director |
L...s Li.....og Subscribers Only
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| Colorist |
J..n . Li.....st Subscribers Only
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| Graphic Designer |
B...s B....an Subscribers Only
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