Food inflation is having a negative impact on the lives of two-thirds of Canadians this year, according to Statistics Canada. Some people say they can barely afford to feed their families. Enter a very special app, which is also a positive story about the power of AI. Created in tandem with Dentsu, Skip Express Lane is an online grocery store that uses an algorithm to track the prices of 400 of the most common ingredients, across every shopping site. Then it places the lowest-price items in the user’s brand-neutral cart. But the app goes a step further, by proposing AI-driven recipes that can be created from the ingredients, based on the advice of nutritionists. As a result, people can outsmart inflation and eat healthily. The application won at Cannes and the recent LIA awards. 

TitleThe Inflation Cookbook
Agency
Campaign The Inflation Cookbook
Advertiser SkipTheDishes
Brand Skip the Lane

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Applications
Length
More InformationSubscribers Only
Advertising Manager S...e P....la Subscribers Only
Chief Creative Officer J...an Do....te Subscribers Only
Chief Strategy Officer R...k B....sk Subscribers Only
Executive Agency Producer J..n B....en Subscribers Only
Agency Editor N..k C....an Subscribers Only
Executive Creative Director R..n Pa....on Subscribers Only
Executive Creative Director M...me S...e Subscribers Only
Associate Creative Director N...an S...es Subscribers Only
Associate Creative Director M...n K..s Subscribers Only
Copywriter R..n Pa....on Subscribers Only
Copywriter M...n K..s Subscribers Only
Art Director M...me S...e Subscribers Only
Art Director N...an S...es Subscribers Only
Art Director L...n Ci.....ne Subscribers Only
Art Director J...n Yu....uk Subscribers Only
Art Director K...ee D..z Subscribers Only
Art Director L...se D...in Subscribers Only
Art Director B...k O...n Subscribers Only
Head of Production K....ie F...pp Subscribers Only
Agency Producer N...an Dh.....hi Subscribers Only
Agency Producer J...an K....is Subscribers Only
Agency Producer Ka....na H...ak Subscribers Only
Agency Producer J..h M...ne Subscribers Only
Chief Innovation Officer W...er F...t Subscribers Only
Technical Director M....el B....rs Subscribers Only
UX Director Ka....na H...ak Subscribers Only
UX Director ..e B...n Subscribers Only
UX Designer S...n ..c Subscribers Only
CONTENT MANAGER T...a Wo.....mp Subscribers Only
CONTENT MANAGER C...e N...au Subscribers Only
CONTENT MANAGER M...ad B....iz Subscribers Only
CONTENT MANAGER Ma.....uce S....an Subscribers Only
Project Manager S...h .g Subscribers Only
Project Manager St.....ie ..u Subscribers Only

Related Ads

Latest Ads