In a battleground shift in the banking industry, we had triumphed in positioning Axis Bank as the true spirit behind a new, young and progressive... read more
For a brand that made beautiful objects of great desire, we created advertising that people would never tire of watching. read more
The teams across the brand and the agency are deeply passionate about Lifebuoy and its purpose – and really, everything starts there. read more
The old models have created stifling brand bureaucracy and have now become either confusing and contradictory or completely defunct. read more