Meet the most influential agency executives, creative minds, and innovative production companies at the Cannes Lions International Festival of Creativity.

Carl Fremont

All marketers should be thinking about social responsibility as part of what they normally do in marketing

Carl Fremont is Global Chief Digital Officer at MEC, one of the largest media and marketing services companies. He is a frequent industry speaker and consultant. He believes the most innovative campaigns are the ones that really engage the consumer deeply into the brand and allow him to control more of the brand’s messaging and to share that out. 

TOPIC: agency
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