On the beach

Philippe Paget from Adforum introduces the "On the beach" segment.

This nice “bon vivant” is the actual Vice-President of Adforum. After his studies at European Business School of Paris, he began building his own advertising agengy, Presence d’Esprit (with C. Kousmichoff). He then worked as a chief operating officer at Real Media, a leading company in advertising management, before co-founding Mistral Partners. A few years later, he helped his long-term partner Hervé De Clerck (his boss) to found two companies: Adforum and Weetic, a web conferencing site. He is now CEO of Weetic, and in charge of development, marketing, and the EMEA zone (Europe - Middle East - Africa) for Adforum.
TOPIC: On the Beach
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