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The latest marketing stories, advertising industry developments and business insights featuring the world’s premiere ad agencies.

ITV Creates Feature Length Commercial to Mark Queen’s 90th Birthday
To mark the Queen’s birthday, ITV has announced it has developed and created a unique feature-length commercial which will air in The Queen’s 90th Birthday Celebration programme, hosted by... Read More
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Tribune
  • “Good morning, Dave.” Whenever anybody talks about artificial intelligence, the go-to villain is HAL, the vengeful computer from Stanley Kubrick’s...
    Mark Tungate
    by Mark Tungate on 18 April 2016
  • Most agencies assume that if you are a very good creative, you will make a very good creative leader. Wrong. It’s a different job, different skill...
    Michael Lee
    by Michael Lee on  5 April 2016
  • When people talk about “the death of print”, newspapers are often at the forefront of their minds. And right now, several conflicting trends are...
    Mark Tungate
    by Mark Tungate on 21 March 2016
  • No Suspense. No build up. Here they are: What does the brand love? What does it want more of in the world?
    Michael Lee
    by Michael Lee on 26 February 2016
  • In 2016, ‘small’ is set to be big on the agenda for brands. Smaller screens. Smaller content. And a shrinking attention span also. Piecing these...
    on 15 February 2016

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