Answering Client Demand and New Business Gains, Trailer Park Hires Jason Zammit
Trailer Park is pleased to announce that Jason Zammit has joined the company as Director, Live Theatrical Marketing.
Based out of the company’s Los Angeles office, Zammit will focus on expanding Trailer Park’s performing arts offering. Zammit became involved with Trailer Park when the agency was tasked with creating the award-winning campaign for Aladdin on Broadway, where he was the Senior Marketing Manager for Disney Theatrical Group. His relationships in and experience with the performing arts space will drive this new role as he steers the agency toward new opportunities with new and existing clients. Zammit brings more than 10 years of entertainment marketing experience to the position.
Jason’s most recent experience includes the launch of Disney Theatrical Group’s debut of Aladdin on Broadway, and managing the creative development and brand strategy for all DTG domestic licensing titles including The Hunchback of Notre Dame and Freaky Friday.
In addition to Disney Theatrical Group, Zammit was previously with Serino/Coyne LLC where he worked on the Tony Award-winning productions of The Book of Mormon, Death of a Salesman and the national tour of Wicked amongst others.
“We are thrilled to have Jason on board at Trailer Park,” said Trailer Park Film President/Creative Director Matt Brubaker. “He brings a wealth of experience and proven success in both performance arts and marketing that touches all areas of our integrated offering. And he possesses a sophisticated point of view on how to best navigate the performing arts marketing space that drives our clients’ business success.”
“After working with Trailer Park as a client on several successful projects, I jumped at the chance to work with them on the exciting expansion of their performance arts offerings,” Zammit said. “As digital entertainment options continue to broaden for consumers, it is more important than ever for performing arts organizations to develop innovative campaigns that disrupt the market. Trailer Park has the creative talent and organizational breadth to deliver on such a promise.”