Bartle Bogle Hegarty has won the global advertising account for the shoe brand C...

by Chris Saunders , FTI Consulting

  • Bartle Bogle Hegarty has won the global advertising account for the shoe brand Clarks.
  • Danone, the dairy manufacturer, is to back its main brand with a CRM programme for the first time and has appointed Hypernaked to create and manage the initiative.
  • Cockburn's, the port producer, has appointed The Corner to its UK and global advert­ising accounts after a three-way pitch.