DDB Chicago, part of Omnicom Group (NYSE: OMC), announced today the appointment of Myra Nussbaum to Senior Vice President, Group Creative Director. In this new role, Myra will oversee creative for the brands under the Mars Wrigley Confectionery portfolio. She will report to DDB Chicago’s Chief Creative Officer, John Maxham.
“Myra has many fans in the industry because she knows how to motivate people and bring out their best work. Our work with Mars Wrigley is some of the most creative and highly awarded in the world for a confectionery brand. I wasn’t looking for someone who would just continue that tradition, I wanted someone who could bring it to a whole other level. In Myra, I found that person,” said John Maxham, Chief Creative Officer, DDB Chicago.
Myra brings more than 15 years of experience, with an emphasis on brand advertising. She joined DDB from FCB Chicago, where she served as Senior Vice President, Creative Director. During this time, she led a team of more than 20 creatives and worked on numerous accounts including Clorox, Aramark, BMO Harris Bank, Chicago Public Library, Choose Chicago, Valspar, and KFC, where she helped with the biggest product launch in the brand’s history.
Known for her ability to tap into pop culture and leverage social insights, Myra has spent her career changing behaviors by creating cultures, in turn designing work that invokes brand loyalty. She received top honors at Cannes, D&AD, and The One Show for Valspar’s “Color for All” project, which helped colorblind people see color for the first time. Myra’s work on iconic brands, including Oreo and Radio Flyer, have gained recognition within the industry.
Prior to FCB, Myra was an Associate Creative Director at Leo Burnett and a Senior Art Director at Digitas, both Chicago based. Named to Adweek’s “Top 30 Creatives” list in 2015, her work has been featured in Advertising Age, Creativity, Communication Arts, and on The Today Show. She was recently awarded Yellow and Wood Pencils at the 2016 D&AD Show, as well as Gold and Silver awards at the 2016 One Show and 2016 Cannes Lions Festival of Creativity.
“I’m delighted to join the legendary creative ranks of DDB. The talent at DDB Chicago is firing on all cylinders and ready to take our clients to the next level. I’m psyched to be here with them, making work that people give a damn about,” said Nussbaum.
In addition to her work in advertising, Myra is a wife and a mother of three. In her free time, she works with the International Contemporary Ensemble, the Ensemble Dal Niente, and other arts-based nonprofit groups. She also serves on the Commercial Park Advisory Council.