FRED & FARID PARIS WINS THE RÉMY MARTIN ACCOUNT
Monday, October 31, 2016 —
The Remy Cointreau Group appoints FRED & FARID Paris for the management of the global communication of its Rémy Martin brand. The agency will be in charge from Paris to create and launch the brand’s future worldwide campaigns, today among the top brands on the cognac market. These campaigns will be built on the brand platform "One Life / Live Them".
"We are very happy to team up with FRED & FARID Paris. Their expertise in digital & luxury, their creativity and knowledge of the three continents will be key to meet the Rémy Martin communication challenges" says Augustin Depardon, Executive Director Rémy Martin.
Rémy Cointreau had already entrusted the Louis XIII brand to the FRED & FARID New York agency. From this first collaboration was born the multi-awarded international campaign #NotComingSoon with John Malkovich and Robert Rodriguez.
ABOUT FRED & FARID
FRED & FARID IS A SOCIAL, CONTENT, TECH SOLUTIONS FOR BRANDS COMPANY BASED IN NEW YORK, SHANGHAI AND PARIS FOUNDED BY FRED RAILLARD AND FARID MOKART.
SO FAR, FRED & FARID HAS WON MORE THAN 600 INTERNATIONAL AWARDS, INCLUDING 200 DIGITAL DISTINCTIONS SINCE 2011, AND NUMEROUS INTERNATIONAL TITLES.