General Mills has appointed Bartle Bogle Hegarty London to handle the estimated ...

by Chris Saunders , FTI Consulting

  • General Mills has appointed Bartle Bogle Hegarty London to handle the estimated £25 million global ad account for its Old El Paso brand.
  • Creature London has picked up a brief from Adidas to create an integrated campaign to promote the sports brand's winter apparel range across Europe and Asia.
  • Beko, the domestic appliance manufacturer, has hired TBWA\London to handle its £10m digital account, after a pitch.
  • Gatwick Airport has appointed Publicis Chemistry to handle its advertising account.
  • Atomic London, the start-up agency founded by Nick Fox and three of his former DDB UK colleagues, has picked up the global advertising brief for the airline network Star Alliance.
  • Planet Rock, the independent rock station, has appointed Jazz FM to handle its spot and sponsorship sales, ending its relationship with Absolute Radio.
  • Ogilvy wins Nascar's big shop battle.
  • McCann L.A. IHOP, LifeLock accounts move to Dailey.
  • Borders Perrin lands Old World industries.
  • Heineken USA makes PR agency changes.
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