Goodby Silverstein Names Mike Long as Creative Director

by James Thompson

GS&P announced the hiring of Mike Long as its newest creative director. In the new position, he will work as creative lead on the Comcast/XFINITY account. Long joined Droga5 in New York shop as GCD in early 2013, and his success working on the Airwick, Motorola and Quilted Northern accounts led to a promotion which had him filling the “content creative director” role and developing/directing related digital materials for clients such as Newcastle, Diet Coke and Johnsonville (the “Ballad of Bratsgiving” is one recent example). Full story at AgencySpy