- HTC, the smartphone company, has parted ways with Mother, the incumbent on its estimated £100m global ad business, moving its advertising in-house.
Read more: http://bit.ly/WbzI9s
- Fairtrade International has appointed Inferno to handle its global advertising account.
Read more: http://bit.ly/10mznau
- Avios, the travel loyalty programme previously known as Airmiles, has appointed MBA to handle its direct marketing and digital account.
Read more: http://bit.ly/106ovZs
- Europcar, the global car hire company, has appointed MediaVest to its global search engine marketing (SEM) and display account after a competitive pitch.
Read more: http://bit.ly/XJFSj9
TOPIC: HTC, PITCHES, MEDIAVEST, IN-HOUSE, MOTHER, MBA, INFERNO, AVIOS, FAIRTRADE INTERNATIONAL, EUROPCAR