Ian Pearman, CEO of AMVBBDO since 2010 is joining TBWA\Group Asia as Regional President, based in Singapore and effective August 1st.
Pearman joined AMVBBDO in 1996 as a graduate trainee, rising through the ranks to CEO in 2010. He has driven innovation, digital transformation and new services. The agency has topped the billings league for twenty years and over Pearman’s seven year CEO tenure AMVBBDO has won over 40 Agency of the Year awards, as well as a place in the top 40 ’Best Companies to Work For’ rankings.
Cilla Snowball, UK Group Chairman and CEO will pick up Pearman’s responsibilities in the agency, leading the management team.
Pearman said: ‘It has been an incredible privilege to be part of AMVBBDO for twenty one years and to have been able to carry the flame. The opportunity to move up within Omnicom like this is fantastic. Andrew and Troy are the two people in this business I most admire, and to be able to work for both of them in the space of one career makes me one lucky man. The optimism, ambition and rich variety of the Asian region makes it a brilliant canvas for TBWA’s unrelenting focus on creativity and innovation and I look forward to partnering with Phil to turbo charge that entrepreneurial spirit to the benefit of TBWA’s clients and people.’
Andrew Robertson, President and CEO, BBDO Worldwide said: ‘TBWA has a succession need. Ian has been looking for his next big challenge. Both can be solved without either having to look outside. It’s a textbook case of how to manage and develop talent.’
Snowball said: ‘We’re all thrilled for and proud of Ian and wish him and his family great success in Asia. We will continue his fine work at AMVBBO.’