- Imperial Tobacco Group, the British cigarette company, has awarded its global marketing account to Omnicom's BBDO network, through Proximity's German office, after a pitch.
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- PROOVE Accountable Media, a subsidiary of DiMassimo Goldstein, was named media agency of record for EverBank, a national bank headquartered in Jacksonville, Fla. Carton Donofrio Partners in Baltimore previously handled the work. Select Resources International in Santa Monica, Calif., handled the review process. Everbank spent $8.4 million on measured media between January and September of 2013, according to Kantar Media.
TOPIC: WPP, REVIEWS, OMNICOM GROUP, BBDO WORLDWIDE, INCUMBENT, KANTAR MEDIA, DIMASSIMO GOLDSTEIN, PROOVE ACCOUNTABLE MEDIA, EVERBANK, CARTON DONOFRIO PARTNERS, SELECT RESOURCES INTERNATIONAL, PROXIMITY GERMANY, IMPERIAL TOBACCO GROUP