La Belle Compétition

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by Maud Largeaud , AdForum

L’AACC, l’ADC, l’ANAé, le SYNTEC Conseil en Relations Publics, l’UDECAM et l’UDA proposent une charte commune aux agences et aux annonceurs pour que les appels d’offres se déroulent sur des valeurs de transparence, de responsabilité et de sincérité.

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