February 18, 2015 (New York, NY) –– MEC, a leading global media agency, has appointed digital veteran, Adam Broitman to Managing Partner, Account Director to serve as agency lead on global client accounts including GoDaddy. Based out of MEC San Francisco, Adam is tasked with accelerating client growth through digital-first media strategies that live at the intersection of technology and marketing.
Speaking on his appointment, Adam said, “MEC has long had a presence in San Francisco with an emphasis on delivering transformational digital solutions rooted in data and creativity. A firm believer of media as a creative discipline, I applaud the agency’s commitment to elevating this conversation to help clients reach today’s connected consumer with the right message at the right time. Home to many friends and former colleagues, I am eager to partner with my global counterparts to further realize our data and digital vision.”
Named amongst Brand Innovator’s 40 under 40 Class of 2015 and founder of Circ.us, a firm specializing in creative, technology-driven communications, Adam is a sought after mind in modern marketing. Having recently left his post as VP Global Digital Marketing at MasterCard, Adam relocated to the San Francisco Bay area where he has been advising various startups such as Kiip and GoodShop on product marketing growth.
At MasterCard, Adam led a team responsible for overseeing social, mobile, search, content and other channels across MasterCard’s various regions worldwide, and was an advisor for MasterCard’s internal startup incubator program, StartPath. Adam also held various senior posts during his career at digital agencies including Morpheus Media, Digitas, and Something Massive and worked across clients including: Red Bull, American Express, LVMH, A&E, Ford, and Cisco, among others.