Omnicom Media Group has bought Mobile5, the mobile marketing agency with clients...

by Chris Saunders , FTI Consulting

  • Omnicom Media Group has bought Mobile5, the mobile marketing agency with clients such as Samsung, Canon and Trinity Mirror.
  • Instagram has signed its first major ad deal with a media agency group, a commitment from Omnicom to spend up to $40 million (£24.1 million) a year in the US.