Pernod Ricard has appointed AnalogFolk as the global digital agency on Malibu.

by Chris Saunders , FTI Consulting

  • Pernod Ricard has appointed AnalogFolk as the global digital agency on Malibu.
  • Bartle Bogle Hegarty has picked up a global brief from Pirelli to promote its premium tyres after a pitch against undisclosed agencies.
  • Kayak, the US-based travel search engine, has hired ZenithOptimedia to handle its digital and offline media planning and buying business across Europe, including the UK.
  • Creature London has picked up the £10 million ad account for Molson Coors' Carling.
  • Incumbents win global Jim Beam pitch.