Red Tettemer O’Connell + Partners Satisfies Its Sweet Tooth with Two New Creative Appointments

by Michela Galante , AdForum

RTO+P Turns New Hires into Pez Dispensers

October 6, 2015 – Indie creative agency Red Tettemer O'Connell + Partners (RTO+P) today announced the appointment of two new creative hires: Ron Villacarillo as Creative Director/Art Director and Ben Levy as Associate Creative Director/Copywriter. Both award-winning creatives will be responsible for developing creative across all media for RTO+P’s roster of clients in addition to directing and mentoring talent. Villacarillo will be based in the agency’s burgeoning Santa Monica office while Levy will work out of RTO+P’s Philadelphia headquarters.

To welcome Villacarillo and Levy to the agency, RTO+P’s Maker studio had some fun by turning the new hires into Pez dispensers. See how the two gents were “candy-fied” in this brief video.

“Both Ron and Ben have hefty advertising pedigrees mixed with a desire to break from the old ways and help us continue to bust up the traditional ad agency model,” said Steve Red, President and Chief Creative Officer at RTO+P. “So naturally it seemed only right to make them into Pez Dispensers.”

Ron Villacarillo, Creative Director/Art Director


In this new position, Villacarillo will work closely on clients including Dockers and Morningstar Farms to develop creative across various media platforms, both traditional and digital. He will also play a large role in directing and mentoring junior talent at the agency.

Prior to joining RTO+P, Villacarillo was a freelance creative director. During his extensive career with agencies such as TBWA/Chiat/Day, McCann, The Martin Agency, CP+B, Saatchi and DDB, he's been honored with numerous awards including the One Show, Cannes and AICP, to name a few. He was also recognized outside of the advertising industry at the Cannes Film Festival for a short film he co-directed.

Commenting on his new role, Villacarillo said: “I’m excited to work at an office that doesn't feel like an office and with co-workers that feel more like friends than co-workers. And I’m also looking forward to riding my bike to work.”

Ben Levy, Associate Creative Director/Copywriter


As ACD/CW, Levy will be responsible for developing creative across all media for clients including Planet Fitness, Speck, T. Rowe Price and Under Armour.

He joins RTO+P from Havas Worldwide NY, where he was an ACD wordsmithing on clients like Keurig, Ritz Crackers, PayPal and Liberty Mutual. Levy’s experience comes from working at a variety of prestigious agencies including Lost Boys International, Johannes Leonardo and SapientNitro. He is also a former student, teacher and mentor with the Miami Ad School. Throughout his career, Levy has amassed a number of awards including Cannes Lions, Webbys and Clios.

On joining RTO+P, Levy said: “I’m looking forward to new clients, new coworkers and having fun in advertising again. Not necessarily in that order.”

About Red Tettemer O’Connell + Partners

Red Tettemer O’Connell + Partners (RTO+P) is an independent full service agency that stops at nothing to make brands unforgettable. With offices in Philadelphia and Los Angeles, RTO+P’s clients include Under Armour; Planet Fitness; Reyka Vodka; Dockers; Century 21; Morningstar Farms; Swarovski; The Honest Kitchen; Dial for Men; Coty Brands; Fox Networks; T. Rowe Price and TuB Gin.