- Selfridges has appointed Clive Reeves Public Relations to support its Birmingham store following a competitive four-agency pitch.
Read more: http://bit.ly/1d7Lr76
- Direct Line has appointed Saatchi & Saatchi to its £46 million ad account, ending its relationship with M&C Saatchi.
Read more: http://bit.ly/1phZvLE
Read more: http://bit.ly/1dixHXD
- Shopper engagement agency Shoptology, part of the Project: WorldWide agency network, has been named agency of record for Mozido, a platform for mobile payment, shopping and marketing solutions that also provides real-time customer behavior analytics. The appointment comes following a review. Shoptology will provide brand development and marketing chores that position Mozido as a global leader in the mobile payments category.
TOPIC: M&C SAATCHI, INTERPUBLIC GROUP OF COS., REVIEWS, SAATCHI & SAATCHI, S&S, GREY LONDON, AOR, AGENCY OF RECORD, DLKW LOWE, PUBLICIS, IPG, SHOPTOLOGY, PROJECT: WORLDWIDE, MOZIDO, DIRECT LINE, THE BRITISH HEART FOUNDATION