The Guardian has appointed We Are Social to help promote its blogger outreach ac...

by Chris Saunders , FTI Consulting

  • The Guardian has appointed We Are Social to help promote its blogger outreach activity.
  • Bahlsen, the German biscuit-maker, has appointed Beattie McGuinness Bungay to work on a launch campaign for a new brand, whose name has yet to be announced.
  • Brittany Ferries has consolidated its £4.5 million advertising, digital and media business into Bray Leino.
  • JWT London has picked up the advertising account for the rice brand Tilda. The business was most recently handled by its sister WPP agency Ogilvy & Mather. However, Tilda started talks with other shops in November last year.
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