The Landmark Trust, a charity that renovates historic buildings and then lets th...

by Chris Saunders , FTI Consulting

  • The Landmark Trust, a charity that renovates historic buildings and then lets them out for holidays, has hired the integrated creative agency MBA to revamp its digital strategy.
  • Arnold Nabs PUR's creative account.
  • PHD Worldwide has retained the estimated €70 (£60m) million global Porsche media account following a competitive review against a GroupM agency.
  • Starcom MediaVest Group (SMG) is to award its outdoor media business to Dentsu's Posterscope from WPP's Kinetic.
  • King’s Hawaiian, a family-owned business that creates Hawaiian bread products, has named Energy BBDO as its creative agency of record. The agency will be responsible for developing the brand’s first-ever national television campaign. King’s Hawaiian spent $7.3 million on measured media in 2012 and $1.6 million between January and September of 2013, according to Kantar Media.