Things Unlimited, Creston Group’s specialist social agency, has appointed Susie Clark as its first managing director. Susie joins from IPG’s Huge London, where she spent 2 years as Group Business Director, helping to drive the agency’s social media offer.
While at Huge, Susie worked with a variety of clients including SEAT, Eurosport and Unilever. In addition to her social media responsibilities, she also oversaw the redesign of the global SEAT website as well as the new Eurosport.com site.
Susie has more than 10 years’ experience in the digital marketing industry, and prior to taking up her position at Huge she worked for TMW, managing the social and digital presence for Unilever brand, Lynx. During this period, she grew Lynx’s social activity from scratch to best-in-class.
Susie Clark says: “I’m delighted to return to the Creston Group and take on this exciting challenge. The team at Things Unlimited is highly talented and I’m keen to foster a culture that nurtures big social ideas that work across all platforms with seamless delivery.
“Whatever the solution, it’s about making technology feel accessible, inspiring and human. Our ambition is to challenge current agency models and develop a team of multi-skilled content creators, experts in both technology and creation that addresses clients’ demands for agile solutions. We’re building a new type of agency for the age of social connection.”
Things Unlimited is a partnership between two of Creston’s communications agencies: PR firm, Nelson Bostock Group Unlimited and, Susie’s former employer, digital agency, TMW Unlimited.
The agency was built on the premise that ‘an idea has to be shared to be great’ and differentiates itself through its understanding and application of new and emerging technologies, alongside an ability to build real-world, real-life experiences that drive deep brand and community engagement. Since the partnership was launched in 2014, Things Unlimited has delivered projects for the likes of Haagen-Dazs, Toshiba, NOW TV and Sony Pictures.