Contact Information

Danzigerbocht 45
Amsterdam 1013 AM
Netherlands
Phone: (+31) (0)20 620 8601
Email:
Website:

Basic Info

Founded in: 1991

Employees: 10

Awards: 310

Creative Work: 10

Founded in: 1991

Employees: 10

Awards: 310

Creative Work: 10

CZAR Amsterdam

Danzigerbocht 45
Amsterdam 1013 AM
Netherlands
Phone: (+31) (0)20 620 8601
Email:
Website:

Deal with the dark, just follow the white rabbit; an enchanting film for Ikea

Once again director Floris Kingma (Czar Amsterdam), Havas Lemz and Ikea partnered up, this time to bring seasonal enlightenment in these dark and gloomy days.
The protagonist – a young girl - magically takes you through a variety of scenes, cleverly glued together with in-camera trickery. On the way, the wonderful poetic voice-over takes you along an ingenious metaphor related to inner happiness. A useful insight to deal with the winter blues, because a change of scenery does give energy, doesn’t it?