TitleRespect
Title (original language)Le respect
Agency
Campaign Positive Generation - Wanadoo
Advertiser Wanadoo
Brand Wanadoo
PostedApril 2003
Business Sector Internet Service Providers
Tagline Play. Internet. Positive Generation
Story Film made by CLM/BBDO
Story (original language) Film réalisé par CLM/BBDO
Problem Wanadoo, the French leader of the Internet, is launching a new campaign of three films aimed at the "Positive Generation", which is the signature of the brand developed in July 2002 by CLM/BBDO. Each film is based on the importance of the use of Internet and in particular the Broadband Internet: music, online games and communication. The film which is presented is "Respect": the online game.
Problem (original language) Wanadoo, le leader français de l'internet, lance une nouvelle campagne de trois films toujours à destination de la "Positive Génération", la signature de la marque développée en juillet 2002 par CLM/BBDO. Chacun des films s'appuie sur un usage porteur d'internet et notamment de l'Internet Haut-Débit : la musique, le jeu en ligne et la communication. Le film présenté est "le respect" : le jeu en ligne.
Media Type Television
Length
Market France
Soundtrack Heroes
Sound Design Company
Advertising Manager
Creative Director
Creative Director
Creative Director
Art Director
Copywriter
Account Director
Agency Producer
Director
Production Company
Account Director
Agency Producer

Other Ads From This Campaign