| Title | Big Deal/Anniversary Sale |
| Agency | RPA |
| Campaign | Live Life Comfortably |
| Advertiser | La-Z-Boy Incorporated |
| Brand | La-Z-Boy |
| Date of First Broadcast/Publication | 2012 / 7 |
| Business Sector | Home Furniture |
| Media Type | Television |
| Market | United States |
| Editing Company | Spot Welders |
| Chief Creative Officer | Joe Baratelli |
| Audio Post Production | Lime Studios |
| Title Design | Bl:nd |
| Special Effects / VFX | Baked FX |
| Telecine | CO3 |
| Editor | Paul Sabater |
| Production Designer | Tyndall Arrasmith |
| Line Producer | Scott Cunningham |
| Executive Producer | Frank Scherma |
| Executive Producer | Jim Bouvet |
| Director of Photography (DOP) | Joseph Yacoe |
| Director | Dave Meyers |
| Production Company | @radical.media |
| Assistant Agency Producer | Whitney Young |
| Agency Producer | Selena Pizarro |
| Executive Agency Producer | Gary Paticoff |
| Copywriter | Alicia Dotter |
| Art Director | Jules Fox |
| Group Creative Director | Pat Mendelson |