TitleBig Bundles. It’s time to live big.
Agency
Campaign Big Bundles. It's time to live big
Advertiser O2
Brand O2
Date of First Broadcast/Publication
Business Sector Telecommunications Services
Story O2 has launched the latest chapter in its ‘Be More Dog’adverts, featuring its cat living big thanks to O2’s new Big Bundles tariff. The TV ad is part of a £3m launch campaign that also features radio, online display advertising and gaming.
As part of the campaign O2 will also be launching a new game allowing people to remix ‘Ante Up’ and drop in special sound effects and clips of O2’s cat throughout the track.
Media Type Television
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