TitleJean de la Montagne
Campaign Jean de la Montagne
Advertiser Gemeente Schouwen-Duiveland
Brand Fietspromotie
Date of First Broadcast/Publication
Business Sector Culture, Leisure & Sport
Story Jean de la Montagne is a French sports reporter. In his search for the best places for biking, he visits the islang Schouwen-Duiveland.
Philosophy Let a French sports reporter research the 'flatness' of the island. Ideal for cycling!
Problem How to get the fact that the Tour-de-France visits the region, under the attention - and make the region attractive for cyclists. Of course with an attractive short online movie.
Result Jean de la Montagne: an over-enthausiastic French reporter.
Media Type Web Film
Production Company
Executive Creative Director
Associate Creative Director
Audio Post Production

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