Ralf Heuel
Chief Creative Officer & Partner at Grabarz & Partner
Hamburg, Germany
TitleRock Legends
Agency
Campaign IKEA garages
Advertiser IKEA
Brand IKEA
Date of First Broadcast/Publication
Business Sector Home Appliances, Furniture & Gardening
Story Apple, Google, Walt Disney or the Ramones. These success stories couldn't be more different, but they all have one thing in common: their origin is a garage. Ikea shows that every garage may hide The Next Big Thing. But only if there's room for it, because in most garages there's not enough storage.
Media Type Print
Post Production
Chief Creative Officer
Creative Director
Creative Director
Art Director
Copywriter
Account Executive
Account Executive
Art Buyer
Production
Graphic Artist
Senior Post Production
Final Art Work
Head of Marketing
External Communication Manager
Project Management Marketing
Marketing Specialist
Photographer
Producer
Photographer Assistant
Photographer Assistant

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